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Monthly Product Update Maestro: January 2026

Improved sorting capabilities

Sorting is now supported for metric columns in campaigns, line items, and deals, enabling you to order metrics such as Spend, Impressions, Clicks, CTR, CPM, CPC, and more in ascending or descending order. 

Documentation: Keep track of campaigns

Setting performance goals

You can now set performance targets for your campaign to track progress against key KPIs such as CTR, VCR, Viewability Rate, CPC, and CPM. These goals are displayed in the Campaigns and Line Items lists and on the Performance tab, making it easy to see whether a campaign is performing as expected or falling short. 

Documentation: Keep track of campaigns

Maestro AI Agent Updates 

We have released new Maestro AI Agent capabilities, including deal troubleshooting, conversation history, browser notifications, and Audience and Semantic segment pricing for deeper targeting insights, along with significant improvements in performance and response quality.

Instant Report Builder: Preview first 200 rows

In Instant Insights and Instant Report Builder, you can now set metric filters to show only the matching rows in the data tables. Choose from the operators "Is greater than or equal to", "Is less than or equal to", and "Is between". Charts are not affected by metric filters. 

Documentation: Analyze data with instant insights