About on-site ad integration

Overview

This guide serves as a starting point to the on-site ads documentation. It introduces the main services, concepts, and integration steps, and provides links to more detailed documentation for each topic.

Integration guide scope

In the following diagram, the blue components represent the services covered by the On-site ads integration guide. These services form the retailer-facing ad integration layer. You can interact with them directly from your ecosystem to share product catalogs, render ads, and track events.

The orange services belong to the Equativ-Kamino platform ecosystem and are provided for context only. For more information, see About Kamino platform API integration.

 

Integration steps

The On-site ads integration guide provides step-by-step instructions for integrating the Equativ ad solutions.

Action Description Documentation
Share product catalog Learn how to share your Product Catalog and define the attributes required for the system to operate. About product catalog sharing
Deliver ads (API) Connect to the Kamino delivery engine to deliver ads and track activity via API.

Get creatives and parse response 

 

Get started with ad rendering 

 

Lazy loading and impression tracking 

Deliver ads (JS Tag) Use the JavaScript tag to deliver ads and track activity on your site. Integrate JavaScript tag
Collect user consent Learn how to collect consent from your users to process their personal information and data. Comply with GDPR privacy framework 

System status

You can check the real-time availability of all Kamino services on the status page. This page includes updates on ongoing incidents, scheduled maintenance, and general system health.

To receive email alerts for incidents or maintenance, enter your email address in the Subscribe to updates section at the bottom of the status page.

Request support

If you need support, email rm-support@equativ.com.