Overview

The Digital Advertising Alliance (DAA) establishes and enforces privacy standards for the digital advertising industry. The DAA's YourAdChoices program lets users opt out of personal data processing for personalized advertising.

Equativ complies with DAA privacy standards for users in the United States and Canada.

Opt-out options by region

• United States and Canada: Users can opt out of personal data processing for personalized advertising with the DAA's WebChoices tool.
• All other regions: Users can opt out of personal data processing for personalized advertising here. A blank page will open, confirming the opt-out process has been completed and Equativ will no longer place cookies on the user's computer.

Equativ privacy center

For more information about privacy, see Equativ privacy center.