Overview

The Digital Advertising Alliance (DAA) establishes and enforces privacy standards for the digital advertising industry. The DAA's YourAdChoices program lets users opt out of personal data processing for personalized advertising.

Equativ complies with DAA privacy standards for users in the United States and Canada.

Opt-out options by region

• United States and Canada: Users can use the DAA's WebChoices tool to opt out of personal data processing for personalized advertising by Equativ and other vendors. 
• All other regions: Users can use the Opt-out link to opt out of personal data processing for personalized advertising by Equativ. A blank page will open, confirming the opt-out process has been completed and Equativ will no longer place cookies on the user's computer.

Both links are available on the end-user friendly Opt-out/Do Not Sell My Personal Information page.

Equativ privacy center

For more information about privacy, see Equativ privacy center.